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			<title>Still Tuning Your Website While the Race Is Underway?</title>
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			<pubDate><![CDATA[Sun, 25 Jan 2026 22:44:51 +0000]]></pubDate>
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			<title>Impact of Tariffs on the Powersports Industry</title>
			<pubDate><![CDATA[Fri, 29 Nov 2024 18:41:43 +0000]]></pubDate>
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			<pubDate><![CDATA[Mon, 18 Nov 2024 20:35:36 +0000]]></pubDate>
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			<title>No More NASCAR Deliveries</title>
			<pubDate><![CDATA[Wed, 22 Dec 2021 19:22:34 +0000]]></pubDate>
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			<title>The Powersports BDC is Dead</title>
			<pubDate><![CDATA[Sat, 17 Feb 2024 19:38:45 +0000]]></pubDate>
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			<title>Minimum Wage Increases &#8211; The Impact On Dealerships</title>
			<pubDate><![CDATA[Wed, 22 Dec 2021 19:09:54 +0000]]></pubDate>
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			<title>Sales Manager – Daily/Weekly Task List</title>
			<pubDate><![CDATA[Sat, 16 Mar 2024 19:03:46 +0000]]></pubDate>
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			<title>Why are we battling ourselves?</title>
			<pubDate><![CDATA[Mon, 27 May 2024 18:26:38 +0000]]></pubDate>
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			<guid><![CDATA[https://markjsheffield.com/the-hidden-tax-a-guide-to-credit-card-processing-fees/]]></guid>
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			<title>The Hidden Tax &#8211; A Guide to Credit Card Processing Fees</title>
			<pubDate><![CDATA[Mon, 19 Dec 2022 22:33:31 +0000]]></pubDate>
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			<title>Without Factory Support &#8211; Can Anyone Fix Our Service Departments</title>
			<pubDate><![CDATA[Mon, 11 Apr 2022 15:09:54 +0000]]></pubDate>
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			<title>Time To Sunset OEM Surcharges</title>
			<pubDate><![CDATA[Mon, 06 Mar 2023 16:03:26 +0000]]></pubDate>
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			<pubDate><![CDATA[Mon, 06 Mar 2023 15:42:17 +0000]]></pubDate>
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			<pubDate><![CDATA[Mon, 06 Mar 2023 15:20:44 +0000]]></pubDate>
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			<title>Will Powersports Ever See Factory Direct?</title>
			<pubDate><![CDATA[Mon, 04 Apr 2022 15:21:15 +0000]]></pubDate>
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			<guid><![CDATA[https://markjsheffield.com/focus-on-your-weaknesses-not-your-strengths/]]></guid>
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			<title>Focus On Your Weaknesses &#8211; Not Your Strengths</title>
			<pubDate><![CDATA[Sat, 08 Jan 2022 19:13:40 +0000]]></pubDate>
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			<title>Lightspeed EVO &#8211; Understanding the Parts Buying Guide</title>
			<pubDate><![CDATA[Wed, 19 May 2021 15:50:14 +0000]]></pubDate>
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			<pubDate><![CDATA[Sun, 30 Apr 2023 19:11:58 +0000]]></pubDate>
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			<pubDate><![CDATA[Tue, 31 Aug 2021 22:36:14 +0000]]></pubDate>
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			<title>Locking In The Gains</title>
			<pubDate><![CDATA[Thu, 23 Sep 2021 16:08:04 +0000]]></pubDate>
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			<title>Are OEMs Picking Winners and Losers?</title>
			<pubDate><![CDATA[Thu, 01 Jul 2021 14:41:12 +0000]]></pubDate>
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			<title>Peer to Peer Motorcycle Rentals &#8211; The Twisted Road</title>
			<pubDate><![CDATA[Sat, 29 May 2021 16:48:48 +0000]]></pubDate>
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			<title>Flat Rates and Escalation of Labor Charges</title>
			<pubDate><![CDATA[Mon, 09 Aug 2021 22:33:13 +0000]]></pubDate>
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			<title>Don&#8217;t Waste Time Worrying About The Things You Cannot Change</title>
			<pubDate><![CDATA[Mon, 17 May 2021 19:11:54 +0000]]></pubDate>
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			<title>RV Executive Today</title>
			<pubDate><![CDATA[Wed, 05 May 2021 15:09:32 +0000]]></pubDate>
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			<title>Online Pricing Pressure &#8211; What Are Powersports Dealers To Do?</title>
			<pubDate><![CDATA[Tue, 23 Mar 2021 20:00:01 +0000]]></pubDate>
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			<title>Tucker Steps Up Support Of The National Powersport Dealer Association</title>
			<pubDate><![CDATA[Tue, 14 Mar 2023 23:17:04 +0000]]></pubDate>
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			<title>Making It Easy To Buy</title>
			<pubDate><![CDATA[Thu, 01 Apr 2021 17:07:12 +0000]]></pubDate>
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			<title>Impacts From Increasing Fuel Prices</title>
			<pubDate><![CDATA[Thu, 25 Mar 2021 15:33:27 +0000]]></pubDate>
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			<title>Outside Money Finds The Powersports Industry. What’s Next?</title>
			<pubDate><![CDATA[Mon, 15 Mar 2021 20:01:14 +0000]]></pubDate>
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			<title>Fresh Thinking About The Business Development Center</title>
			<pubDate><![CDATA[Thu, 11 Mar 2021 19:14:50 +0000]]></pubDate>
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			<pubDate><![CDATA[Sat, 21 Mar 2026 23:28:05 +0000]]></pubDate>
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